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How to attract more visitors to your website? |
| Today, having a website is just not enough. You need to make it visible on search engines so that users will find it more easily. Thus, you will significantly increase the amount of visitors.
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| This goal is achieved by something called SEO, Search Engine Optimization. Indeed, this is a part of Web marketing and includes a lot of techniques ranging from optimizing the technical details to optimizing the content and marketing of your website. Since a couple of years, a lot of new jobs are specifically oriented towards this process. |
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| Do not focus on one single keyword for your whole website |
| Basically, people will find your website through Google by entering 2 or 3 keywords. For instance, ranking first with the key expression “Karting (Your city)” is at least what you should reach. Thinking that it is enough is a mistake! Indeed, many users might not land on your homepage, but on other pages which will satisfy them better. If they are looking for a company event, it may be interesting to optimize a page in this direction. When users don’t find the information they want right away, they immediately leave the website and you potentially lose money. |
| Start working on your visibility |
| Once you have understood this issue, you can start using the SEO techniques to attract more visitors to your website. Of course, you need to set up a strategy on your website before optimizing your pages. Please visit our website to find the main on-page SEO techniques.
When you have executed the changes, it won’t appear right away on search engines. When the search engine computersscan your website, they will take into account your changes and review your ranking. Depending on the quality of your website itself and your SEO, it can take few days.
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| We can assist you in your optimization process |
Do you guess you are currently doing well with your website’s visibility on search engines? We can provide you with an audit that will show you where and with which items you are good and/or bad at. Then, you can use this report to optimize your website yourself.
Are you aware that your website does not include SEO techniques? Then it is possible to get a recommendation report with the solutions to your needs,page per page. Reports are available for English, French and Spanish websites.
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| Special advantages for our newsletter readers! Contact us now to get your report at the preferred conditions.
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3D animations for your briefing room and your club house |
| Thanks to the HDTV Display software, you will be able to display personalized 3D animations. These short movies have the following advantages: |
- Improve your people flow
- Educate rookies and children
- Make money
- Develop your company image
- Make your club house more alive
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| At the entrance |
| Displaying a movie that explains why your customers should register on the Kiosks and what will be their benefit makes your staff’s job easier. The video already gives the main explanation in a friendly way. It’s also a good means to entertain people when they are queuing at the entrance during busy days. |
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| In your club house |
| Displaying a range of 3D animations in your club house will make it more alive and will delight your drivers. You can attract their view by powerful short movies, special promotions and by highlighting the fastest lap of the heat, day, week, month, year and of all time. Almost all the movies are customizable, which means that you can make your own branding and/orleave space for your sponsors. That’s how you will make money: you can guarantee to a sponsor that his logo (even a company movie can be discretely displayed in the people flow movie) appears every 10 minutes each day! |
| In the briefing room |
| The 3D animations are a great way to better reach your drivers when explaining the flag and safety rules. Most of the time, the track marshal repeats the rules over and over again, which might become boring. Moreover, when there are no examples to show, it’s more difficult to keep the attention of the drivers. The 3D animations solve these problems by being clear and efficient. A quality briefing raises the security on the track (see our tips & tricks about how to improve security on your track in our previous newsletter, available on our website). |
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| Please visit our dedicated page on our website to see demos of the 3D animations. You will also find more information about them. And of course, there are special prices for our newsletter readers!
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SMS-Timing will be at Kart2000 ‘10 |
| We will be at the most famous karting trade-show worldwide: Kart2000 at Offenbach, Germany. It will take place on January 23rd-24th 2010. We will be exhibiting our latest solutions and reveal our future plans to our visitors. |
| We sincerely hope to meet you there! Bring this newsletter printed and get a special gift!
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